Mountain style
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This volume celebrates the history, vintage style and visual heritage of the UK's outdoor clothing brands. When a British expedition reached the summit of Everest in 1953, it put British mountaineering at the top of the world. In the decades that followed, there was an explosion in the popular love of the outdoors, and outdoor clothing boomed. What hikers and mountaineers wore evolved from woolly jumpers, army surplus and cotton or tweed into highly technical specialist gear. Mostly responsible for this was a small group of climbers, who couldn't buy the products they needed and so decided to make them, sowing the seeds for the global brands - Berghaus, Craghoppers, Karrimor, Mountain Equipment, Rab, Sprayway and others - we know today. This illustrated book tells this story.